2×2

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2x2 (Russian: Дважды два, Dvazhdy dva, English: "Twice Two") is a Russian television channel. Founded in 1989, it was the first commercial TV station in the Soviet Union (USSR).

Since then, the channel predominantly broadcasts foreign animated TV series, including children's television series, anime and adult animation shows (similar to Adult Swim channel).

The channel has 4-hour versions for broadcasting in other regions of Russia (+0 MSK, +2 MSK, +4 MSK, +7 MSK).

The channel began trial broadcasting in July 1989 on the Moscow program of the Central television station, becoming the first commercial channel in the history of the USSR and Russia. Full broadcasting began on November 1, 1989. Initially, the basis of the TV channel's broadcast network was made up of half-hour and more advertising blocks, modern Soviet and Western music videos, cartoons, and TV series. Broadcasting of 2x2 on 3 Channel ended on June 9, 1997, moving to the decimeter band, on 51 Channel, where it broadcast with extremely low-quality content and a predominance of "shop on the couch". In 2003, the channel has shifted to 60 TVK, after which 50% of the broadcast channel 2x2 took the re-broadcasting of Fashion TV, but after 2 years in the etheric grid once again started to dominate the "shop on the couch» In 2003, the channel has shifted to 60 Channel, after which 50% of the broadcast channel 2x2 took the re-broadcasting of Fashion TV, but after 2 years in the etheric grid once again started to dominate the "shop on the couch».

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